Open Mon - Fri 7:00am-3:00pm PST
Email info@LilacCityDigital.com Call Now! (866) 826-3040
Open Mon - Fri 7:00am-3:00pm PST
Email info@LilacCityDigital.com Call Now! (866) 826-3040

Apartment Marketing

Multi-family History

From leasing agent to property manager we’ve been there. We’ve also been on the Software and service side of things catering to the multifamily housing industry offering marketing, website design and online leasing services through a former company On-Site Manager. During that time we’ve seen the housing market and marketing technolgies change and the two haven’t necessarily changed at the same rate. Many communities we encounter still haven’t heard of PPC or Social Media advertising and are still solely relying on the Internet Listing Services (ILSs) and Craigslist. Now we’re focused on bridging the gap between Multifamily management companies and the current marketing landscape and bringing these solutions to the actual communities.

We are currently focused on and working with several companies that manage Class A multi-family assets in multiple US markets. We take pride in our work and the quality, luxury communities we have been able to work with.

Our Services

Email Marketing

Social Media Marketing

Our Approach

While there are numerous platforms and targeting capabilities available, we have to be honest and realize that our industry is unique and we can’t fully leverage all of the targeting capabilities that many platforms now offer, so we have to use what we can in creative ways to stay in compliance with Fair Housing. It takes someone that knows our industry well to be able to create engaging text and display ads that encourage action and project a sense of inclusivity while maintaining the perceived exclusivity of a luxury brand.

The rate that digital is changing results in a continual learning curve to capitalize on current trends and best practices while also staying in compliance.

Facebook

Instagram

Twitter

Pinterest

Google

Bing

Why Us

No Surprises

  • Your opinions are valuable to us, we don't pretend to know your business better than you do. We run strategy, copy and ad assets by you to get your approval and sign off.

Low Risk Contracts

  • We offer 3 month contracts and month to month after. We want you to stick with us because you're happy with the results not because you're stuck in a contract.

Data Access

  • All of our plans include access to our client dashboard where you can access all of your account data from one central location.

Build Awareness

Get your brand in front of the right people at the right time. Establish your presence across the Google suite of products and the relevant social channels that your audience frequents.

Drive Traffic

Put your best foot forward and show off your community. Turn website and social visitors into future residents. Through increasing your social media audience and engagement we can direct more traffic to your website which will aid in increasing your overall leads and conversions. We can further take advantage of your increased audience through retargeting/remarketing.

Engage and Convert

Capitalize on every click and website visit. We’ll create and implement your Facebook pixel and Google analytics and conversion codes so we can track your performance on all campaigns we run. This will help gauge the effectiveness of our campaigns and your return on investment.

Report and Analyze

As a standard practice, we set you up with Google Search Console, Google Analytics as well as Google Ads and Facebook conversion tracking. We make all of this data available to you on our client dashboard. You’ll have full access to your data and reporting.

0
Clients
25000
Managed Monthly Spend
2000
Established

Ready to get started?

Please let us know if you have any questions or if you would like to discuss a particular project.

Email Info@LilacCityDigital.com

Call Now! (509) 362-5017